“I help B2B brands make complex ideas impossible to ignore.”

I'm a Creative Director with 15+ years helping B2B brands make complex ideas impossible to ignore. Most recently as Head of Creative at Sophos, I led a full-scale global rebrand and built an in-house studio that drove brand awareness and campaign performance worldwide. I partner with marketing teams and agencies to raise the creative bar — from brand strategy and campaign concepting to team leadership and hands-on execution.

Last role: Head of Creative at Sophos, Ltd. Novemeber 2024 to March 2026